Prime Video Leaders Pitch the Benefits of Amazon Channels Marketplace to Content Partners: ‘It’s Not Bundling, It’s A La Carte TV’ - Creative First

Prime Video Leaders Pitch the Benefits of Amazon Channels Marketplace to Content Partners: ‘It’s Not Bundling, It’s A La Carte TV’

25.06.2025
By Cynthia Littleton

Variety

Prime Video U.S. chief Albert Cheng and others detail the tech giant’s investments and experiments to streamline pay-TV subscriptions and viewing

Read more at Variety