The ministry of information and broadcasting (MIB) has formed a Joint Working Group to formulate a mandate for exploring data capturing capabilities in Set Top Boxes (STBs) for audience measurement sampling. With Prasar Bharti CEO Shashi Shekhar Vempati as the chairman and DTH association president Harit Nagpal as a member, the joint working group will have one.
Digital platforms help unlock up to 30 per cent more value for microentrepreneurs who are associated with them by helping overcome challenges like market access and credit, a report said on Wednesday.
As the risk for breaches and attacks keeps rising and becoming more sophisticated, defending our cyberspace has never been tougher and more critical. The second day of Microsoft’s Future Ready started with a keynote by Rob Lefferts, corporate vice president, program management, M365 Security and Compliance, who spoke about managing security in an ever more threatening world and how the landscape is evolving.
The ministry of information and broadcasting has asked television monitoring agency Broadcast Audience Research Council India (Barc) to release viewership ratings of news channels with immediate effect
Unanimity has never been the strong point of India’s media and entertainment sector, especially, broadcasting. The differences between members of news channels representative body News Broadcasters Association (NBA), leading to the formation of a splinter group, News Broadcasters Federation, is only one such example.
As India enters its golden phase of entrepreneurship and innovation, the pace and acceleration of digital divide that exists in the country, said Sanjay Gupta, Vice President and Managing Director, Google India.
Three powerful industry organisations, IAMAI, CII and Producers Guild, in a clear pushback to demands from the cable operators to bring in economic regulations for streamers, have said that cable TV and OTT services are not ‘interchangeable’ and would require differing competition assessments.
To take advantage of openings in respective states, regional film industries have started announcing dates for the release of their new movies in cinemas.
According to Elara Capital SVP Karan Taurani, radio as a medium is estimated to report the slowest growth vs other forms of traditional media
Global app downloads reached 36.1 billion in Q4 2021, a 2.7 per cent year-over-year increase on Google Play, according to the latest data published by Sensor Tower.