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    Brands are leveraging Instagram messaging across customer funnel: Instagram

    • 31.01.2022
    • Telecom.com/EconomicTimes

    Messenger API for Instagram was launched in June last year. As per the company, it supports the growing needs of businesses to manage Instagram messaging at scale.

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    Airtel, Google’s $1 billion deal: What it means for smartphone buyers

    • 31.01.2022
    • BusinessToday

    Tech giant Google has announced it will make an investment of up to $1 billion in Airtel, $700 million of which will come in exchange for 1.28 per cent of the telco's shares. The rest of the money, up to $300 million, will go towards commercial agreements between Airtel and Google.

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    Clarity over proposed law & blockchain technology: What crypto sector wants from Budget

    • 31.01.2022
    • exchange4media

    Crypto exchanges & investors are anxious over the fate of cryptocurrencies that hangs in balance as the Bill was not discussed during the Winter Session of the Parliament

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    Sports and Digital our key focus areas: K Madhavan

    • 31.01.2022
    • exchange4media

    In an interaction with e4m, K Madhavan, President, Walt Disney Company India & Star India, says despite the challenges due to the pandemic the company has done exceedingly well in the past two years

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    Ad fraud a huge challenge for Indian marketers in 2022, reveals integral Ad science study

    • 31.01.2022
    • IndianTelevision

    Majority of Indian marketers surveyed consider ad fraud to be a great concern across mobile environments in 2022, according to the latest Industry Pulse Report released by Integral Ad Science.

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    Box office revenue to remain muted for next few months

    • 31.01.2022
    • LiveMint

    Pre-covid level box office collections may not be possible as long as the gap between theatre and digital release of films remains narrow, leaving little room for cinemas to exploit the full potential of a movie

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    ‘MIB issued notice to digital news publishers despite stay from Bombay & Madras HCs’

    • 28.01.2022
    • exchange4media

    The Ministry of Information & Broadcasting (MIB) issued notices to digital news publishers despite interim orders by the Madras and Bombay High Courts staying operation of the three-tier grievance redressal mechanism and the Code of Ethics, the Internet Freedom Foundation (IFF) has found.

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    Snap Renews Content Deals With Disney, NBCU, ViacomCBS

    • 28.01.2022
    • Varitey

    Snap secured multiyear renewals on global content deals with a trio of big media companies — Disney, NBCUniversal and ViacomCBS — encompassing a range of new shows coming to Snapchat.

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    Bob Iger: COVID Dealt Movie Theaters a “Severe Injury That Maybe Doesn’t Heal”

    • 28.01.2022
    • The Hollywood Reporter

    In his first interview since leaving the Disney chairmanship, Iger also discussed the rise of streaming, his thoughts on the "metaverse" and why data should never be the deciding factor in creative decision-making.

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    Hollywood in the Metaverse: 5 Considerations for Content Creators

    • 28.01.2022
    • The Hollywood Reporter

    As entertainment powerhouses compete to launch various iterations of the metaverse, the time is ripe for creators and content companies to start planning how they will make their mark in this new virtual territory.

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