Almost half of marketers (44%) highlighted media and audience fragmentation as one of the biggest causes for concern in 2025, as per the WARC survey with marketers worldwide.
Why should feeling different ever mean being left out? In a world striving to embrace inclusivity, breaking biases and fostering equality isn’t just a moral obligation - it’s a celebration of humanity.
Major sporting events, like the IPL, have driven viewer engagement on CTV platforms due to free streaming; consumers increasingly opting for on-demand content over traditional linear TV.
FICCI suggested that content regulation must remain under dedicated legislation and within the jurisdiction of Ministry of Information and Broadcasting.
The partnership underscores Meta's commitment to its mixed-reality division after investing billions into augmented reality and other metaverse technologies.
India's latest move is likely to pave the way for the grant of Global Mobile Personal Communication by Satellite (GMPCS) licences to Starlink and Amazon, the applications of which are pending owing to non-compliance on such security clauses.
The ACE anti-piracy coalition sidelined dozens of sports streaming sites this week with action against dozens of domain names including Crackstream and various Streameast clones.
European Film Awards CEO Matthijs Wouter Knol says struggling Euro movies can use some U.S.-style promotion: “We need to copy some of the American elements.”
Stage, a regional streamer known for an appearance on Shark Tank India, has joined ZEE5 Global‘s U.S. add-ons suite.
OpenAI has introduced OpenAI o1, its most advanced AI model till date, replacing the preview version launched in September.