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    Free streaming services attract more viewers—and advertisers

    • 20.06.2022
    • LiveMint

    Ad-supported platforms from Roku and deep-pocketed parents including Fox, Paramount and Amazon are moving beyond bargain-basement programming

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    B’wood fails in overseas mkt, still at 60% of pre-covid levels

    • 20.06.2022
    • LiveMint

    Unlike domestic film business that has already breached 2019 pre-covid levels in the first few months of 2022, overseas box office continues to remain relatively dull, according to trade experts who have only seen 60% of the business return as of now

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    Paramount+ Launches in Korea on TVing Streaming Platform

    • 16.06.2022
    • Variety

    The Paramount+ streaming service launches Thursday in South Korea as a free-of-charge addition to the CJ ENM-controlled TVing platform.

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    Lionsgate And The Sandbox Team On Film-Themed Metaverse Destination; ‘Hellboy’ Is First Franchise To Book A Trip

    • 16.06.2022
    • Deadline

    Lionsgate and The Sandbox have formed a partnership to create a film and TV destination in the metaverse, describing it as “part virtual real estate, part amusement park.”

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    Advertisers want BARC to report landing page data separately

    • 16.06.2022
    • exchange4media

    Advertisers have called upon the Broadcast Audience Research Council (BARC) India to segregate landing page data from the actual viewership data of TV channels. BARC India's inability to exclude landing page data from the overall viewership data has led to widespread misuse of landing pages for short-term viewership gains.

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    TRAI releases norms for CAS, SMS testing and certification for broadcasting sector

    • 16.06.2022
    • Telecom.com/EconomicTimes

    Addressing the event, I&B secretary Chandra said the release of the CAS and SMS testing procedures will bring "more transparency" in the entire value chain of the broadcasting sector.

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    India urges world to act on use of VPN, crypto, encryption for terror

    • 16.06.2022
    • Telecom.com/EconomicTimes

    This was part of India’s suggestions to members of an ad hoc committee of the United Nations debating a comprehensive international convention on countering he use of information and communications technologies for criminal purposes.

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    Why IPL must expand its sources of revenue

    • 16.06.2022
    • LiveMint

    The IPL has, yet again, garnered another mega rise in revenues from the sale of broadcasting rights. In the long run, its success will be measured by how well the BCCI uses this bumper sale to unlock other revenue streams and feed new expense streams.

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    Disney should make its cricket loss count

    • 16.06.2022
    • LiveMint

    For Disney, losing the streaming rights to India’s most popular cricket league could turn out to be a blessing in disguise—provided the company fully capitalizes on it.

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    YouTube says it is gaining on TikTok in short-video race

    • 16.06.2022
    • creative

    More than 1.5 billion people watch YouTube Shorts every month, Alphabet Inc.’s Google disclosed on Wednesday, indicating the short-video service had reached a comparable scale to rival app TikTok after launching less than two years ago.

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