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    Terribly Tiny Tales introduces microdrama-focused vertical for short-form fiction

    • 26.06.2025
    • Best Media Info

    Each microdrama runs under two, five or ten minutes and delivers a scripted, cast and produced story that fits the attention span of modern, mobile-first viewers

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    Connect Network launches GenreAI, an AI-led cinema planning tool

    • 26.06.2025
    • Best Media Info

    The AI-based module combines real-time audience data, genre alignment, and brand profiling to support cinema advertising decisions across regional and national markets

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    Inside Amazon’s two-platform streaming strategy in India

    • 26.06.2025
    • Best Media Info

    Amazon outlines how it uses Prime Video and Amazon MX Player to address India’s diverse viewing habits, from premium cinematic storytelling to short-form mobile content

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    JioHotstar’s Sushant Sreeram dismantles the SVOD-AVOD divide

    • 26.06.2025
    • Best Media Info

    At APOS 2025, Sreeram, Head of SVOD Business and CMO, JioStar, emphasised that one-size-fits-all strategies no longer work, especially in a market as layered as India

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    Lawyer Ameet Datta on ANI vs YouTubers

    • 26.06.2025
    • Medianama

    India’s copyright law is “effectively inoperative” when it comes to digital takedowns – that’s the stark assessment from Ameet Datta, one of India’s foremost copyright lawyers, as the ANI vs YouTubers dispute lays bare a critical legal vacuum when it comes to protection for usage of footage for news reporting and analysis by YouTubers.

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    Inside JioStar’s bet on bold stories, Gen Z, and the future of Indian entertainment

    • 26.06.2025
    • Live Mint

    Looking ahead, JioStar is placing a deliberate bet on India's youth. While acknowledging that MTV has led the way in Gen Z programming in recent years, Kutty said the broader industry has failed to cater to this cohort adequately.

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    Prime Video Leaders Pitch the Benefits of Amazon Channels Marketplace to Content Partners: ‘It’s Not Bundling, It’s A La Carte TV’

    • 25.06.2025
    • Variety

    Prime Video U.S. chief Albert Cheng and others detail the tech giant's investments and experiments to streamline pay-TV subscriptions and viewing

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    US Court Finds ‘Fair Use’ in Anthropic Training AI Models with Purchased Books, Not the Pirated Ones

    • 25.06.2025
    • Medianama

    Using purchased copyrighted works to train AI models is fair use under the US Copyright Law, a US district court of Northern California ruled on June 23.

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    JioStar’s Sports Chief Reveals Billion-Viewer IPL Strategy at APOS

    • 25.06.2025
    • Variety

    JioStar CEO of sports and live experiences Sanjog Gupta delivered a masterclass in sports platform strategy during the APOS 2025 conference, revealing how the Indian media giant achieved its “audacious” goal of reaching one billion viewers for the Indian Premier League cricket tournament while transforming the country’s sports consumption landscape.

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    Asia-Pacific’s $175 Billion Screen Economy Enters Tougher Monetization Phase, APOS Summit Reveals

    • 25.06.2025
    • Variety

    The Asia-Pacific screen entertainment economy is entering a more competitive phase as digital platforms prepare to capture an increasing share of what will become a $175 billion regional revenue pie by 2030, according to data presented at the APOS summit 2025 opening session.

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