To help brands navigate this evolving influencer landscape and maximize the impact of their influencer campaigns, Kantar- the world’s leading marketing data and analytics company has launched The Influencer Playbook.
This move comes amid growing political and public pressure on social platforms to better protect minors online. As state-level age verification bills face legal hurdles in the US.
“How can we…? It’s in the policy domain. It’s for the Union to frame regulations…as it is, we are criticised that we are interfering with the Executive functions, Legislative functions…”, remarked Justice Gavai on April 25, as the Supreme Court heard a Public Interest Litigation (PIL) seeking a ban on “obscene” content streamed on OTT platforms like Netflix, Amazon Prime, and Alt Balaji.
Meta has begun testing artificial intelligence (AI) technology to detect teens using its platforms.
Union Minister L Murugan on Monday said the World Audio visual and Entertainment Summit (WAVES) is a big opportunity for creators.
As India continues to establish itself as a powerhouse in the global digital landscape, initiatives like WAVES 2025 are pivotal in bridging the gap between tradition and innovation, the Internet and Mobile Association of India (IAMAI) said yesterday, according to an IANS report from New Delhi
India is set to host a powerhouse gathering of global media leaders, including Netflix Co-CEO Ted Sarandos, Instagram Head Adam Mosseri and YouTube CEO Neal Mohan at WAVES Summit
Aamir Khan praised the Modi government for prioritising the media and entertainment industry through WAVES, to be held from May 1-4 in Mumbai.
The Indian Film Festival of Los Angeles (IFFLA) will spotlight the acclaimed stage adaptation of “Life of Pi” during its expanded Industry Days program.
Netflix‘s ambitious strategy for Korean content took center stage at the streamer’s ongoing APAC showcase in Tokyo, where executives and filmmakers offered an in-depth look at their upcoming slate, with special emphasis on “Lost in Starlight,” the platform’s first Korean animated feature.