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    Multiplex chains see ad revenue growth, but pre-pandemic levels still elusive amid footfall decline

    • 09.04.2025
    • Storyboard18

    Advertising has continued to be a vital driver, with pre-movie advertisements and in-theater branding providing significant monetization opportunities

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    WAVES to empower Indian artists to take content global: PM Modi

    • 09.04.2025
    • Storyboard18

    Emphasizing the importance of focusing on art, music, culture, and creativity at the Rising Bharat Summit 2025, Prime Minister Narendra Modi stated that entertainment is one of the largest global industries and is poised to expand further.

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    Exclusive: Inside WAVES 2025’s powerhouse speaker list

    • 09.04.2025
    • BestMediaInfo

    The confirmed names include industry heavyweights from across the world, promising high-level discussions on the future of content, technology, and audience engagement

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    WAVES: India’s Bid To Reshape Global Entertainment Landscape

    • 09.04.2025
    • Free Press Journal

    In a world hungry for authentic stories and innovative entertainment, India is set to revolutionise the global media landscape.

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    Baahubali effect: Telugu films eye grand visual effects for pan-India impact

    • 08.04.2025
    • Live Mint

    Top stars who would earlier see at least one release annually are now taking two to three years to come up with new films, that are taking longer to complete.

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    Google enhances its AI Mode; enables users to see and search with images

    • 08.04.2025
    • Best Media Info

    Premium subscribers will now be able to search images alongside text as Google integrates multimodal capabilities to Lens technology

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    Govt. says pvt. sector TV channels can ride pubcaster’s WAVES

    • 08.04.2025
    • Indian Broadcasting World

    The government has said that private TV channels, authorised and cleared by the Ministry of Information & Broadcasting (MIB), were most welcome to be part of Prasar Bharati’s streaming platform WAVES.

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    Netflix’s ‘Adolescence’ puts global spotlight on online teen violence

    • 08.04.2025
    • Indian Broadcasting World

    TV drama ‘Adolescence’ has shocked and captivated audiences around the world, providing what campaigners say is a rare opportunity to tackle the largely hidden world of online misogyny and violence.

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    DPDP’s final rules likely in 8 weeks; govt weighing local storage of AI model

    • 08.04.2025
    • Storyboard18

    IT Secretary S Krishnan said DPDP Act rules are likely to be finalised in the six- eight weeks. Meanwhile, the government is considering local storage of AI models to curb data risks and prevent data outflow.

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    TV, OTT platforms brace for temporary 20% drop in viewership as ongoing IPL season lures audiences away

    • 08.04.2025
    • Live Mint

    Services, primarily focused on entertainment programming, say they anticipate a 20% drop in viewership and engagement for non-sports genres like theirs and in most cases, find it wise to defer any new big-ticket releases until the end of the tournament

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