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    Digital Dominance: Can JioStar’s rise challenge YouTube’s reign?

    • 24.04.2025
    • Exchange4media

    As brands look for precision, engagement, and measurable outcomes, the battle between JioStar and YouTube is set to intensify, say experts

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    Marketing Chiefs Say Film and TV Biz Will Hang Tough Amid Recession Fears: ‘We Are the Affordable Pastime’

    • 24.04.2025
    • Variety

    Top executives talk reaching Gen Z and working with sibling streamings during a lively panel at Variety Entertainment Marketing Summit, presented by Deloitte

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    UK’s Ofcom Lays Down New Rules For Children’s Online Safety

    • 24.04.2025
    • Medianama

    The United Kingdom’s (UK) communications regulator Ofcom has finalised a set of legally binding rules that mandate online platforms to build safer, age-appropriate experiences for children.

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    “You Wouldn’t Steal a Car”… But Would You Pirate a Font?

    • 24.04.2025
    • Torrent Freak

    Twenty years ago, the statement "You Wouldn't Steal a Car" launched one of the most iconic anti-piracy campaigns. Through a memorable commercial, the movie industry forcefully equated digital piracy with physical theft.

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    WAVES’ Bharat Pavillion to showcase Indian media’s evolution, culture

    • 23.04.2025
    • Indian Broadcasting World

    As global media leaders gather in Mumbai for WAVES 2025 – the World Audio Visual and Entertainment Summit – India is preparing to make a powerful statement of cultural pride and creative ambition with the unveiling of the Bharat Pavilion.

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    YouTube Music leans into visual sharing; tests lyric cards for social media

    • 23.04.2025
    • Storyboard18

    The feature, currently in testing, allows users to highlight specific lines from a track’s lyrics in the Now Playing screen.

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    750 creators become part of WAVES as India showcases its digital storytelling talent

    • 23.04.2025
    • Storyboard18

    Industry heavyweight Netflix has joined hands as a key partner and co-founder of the WAVES trailer-making competition, further reinforcing the platform’s growing interest in India’s digital storytelling ecosystem.

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    Google antitrust trials: OpenAI expresses interest in acquiring Chrome, should Google be forced to sell

    • 23.04.2025
    • Storyboard18

    Google has not indicated that Chrome, which dominates the browser market, is for sale. However, head of product for ChatGPT Nick Turley's testimony during the current antitrust trial, highlights how a forced divestiture could reshape the broader technology landscape.

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    India’s OTT market hits Rs 37,940 Cr in 2024; YouTube grabs 38% share

    • 23.04.2025
    • Exchange4media

    Close on YouTube’s heels is erstwhile JioCinema with 31% share

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    WAVES 2025: How India is leveling up its gaming creator economy

    • 23.04.2025
    • Exchange4media

    The government's move to nurture its gaming ecosystem is far from performative and India's robust gaming community is no longer playing on the sidelines

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