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    Raj Nayak launches House of IP in partnership with YAAP Digital

    • 22.07.2025
    • The Economic Times

    Raj Nayak, former COO of Viacom18 and founder of House of Cheer, has announced the launch of his latest venture, House of IP, in partnership with YAAP Digital, a leading digital content and influencer marketing company.

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    Netflix to Roll Out Interactive Ads, Focus on Personalized Content Amid Q2 2025 Profit Surge

    • 22.07.2025
    • Medianama

    Netflix will introduce interactive advertisements in the second half of 2025, revealed Co-CEO Gregory K. Peters during the company’s Q2 2025 quarterly earnings call.

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    Netflix Breaks Into Top 3 Distributors In Nielsen’s June Rankings, But YouTube Still Dominates

    • 22.07.2025
    • Deadline

    Riding a strong set of new programming launches, Netflix broke into the top three in June’s Media Distributor Gauge report from Nielsen, but YouTube remained on top for a fifth straight month.

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    Alia Bhatt, Payal Kapadia Among Producers as Busan’s Asian Project Market Unveils 30 Selections

    • 22.07.2025
    • Variety

    The 2025 Asian Project Market (APM) has announced its official lineup of 30 film projects, featuring notable producers including Bollywood star Alia Bhatt and “All We Imagine as Light” filmmaker Payal Kapadia among its diverse slate.

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    L.A. Location Shoots Continue to Struggle as Productions Look Forward to Expanded Tax Credit

    • 22.07.2025
    • Variety

    Production in the Los Angeles area continued to limp along in the second quarter of 2025, with a 6.2% decline in total location shoot days compared to the same quarter in 2024, according to FilmLA‘s latest report.

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    Films grossed Rs. 5,723cr at India BO 1H ’25; up 14% vs. 2024

    • 22.07.2025
    • Indian Broadcasting World

    he first half of calendar year 2025 seems to have been a good period for films as they grossed a healthy Rs. 5,723 crore (14 percent higher than 2024) at the India box office, with 17 films crossing the Rs. 100 crore mark, compared to just 10 in January-June 2024, Ormax Media’s The India Box Office report has revealed.

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    What Are Overseas Viewers Loving About Indian TV in 2025?

    • 22.07.2025
    • Indian Television

    Indian TV is no longer just for Indian households. Viewers from the U.S., UK, Canada, and Australia are tuning in like never before. Shows from Mumbai, Delhi, and Hyderabad are building global fanbases. This isn’t just Bollywood spillover. People are watching daily soaps, thrillers, game shows, and reality series. And they’re sticking around.

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    Capping ticket prices could be the blockbuster move India needs

    • 22.07.2025
    • Indian Television

    Saiyaara’s Rs 99 ticket strategy shows low prices can pull big crowds and bigger collections.

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    Prime Video’s Prime Day streamfest goes global, from Panchayat to Priyanka

    • 22.07.2025
    • Indian Television

    Viewers in 224 countries and over 4,400 Indian towns tuned in.

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    Why Indian advertising won’t let AI take over (Yet)

    • 22.07.2025
    • BestMediaInfo

    While AI tools speed up content creation and visual production, it’s still humans who understand what truly keeps audiences emotionally connected

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