With CTV households in India projected to grow to 100 million, ad spends on CTV are expected to touch $400 million by 2027 at a CAGR of 45%, mentioned dentsu’s latest Indian ad spends report quoting MiQ data.
The 24th edition of FICCI Frames is going to be held from March 5-7, 2024, at The Westin, Powai Lake in Mumbai.
Italy's Piracy Shield system has been fully-operational for almost two weeks yet usage remains surprisingly low.
The report found that, as telcos expand deployed 5G networks and build future 6G networks, AI must play an essential role.
The proposal, as of now, is to create a step-down subsidiary of Viacom18 Media, which will absorb Star India via a stock swap, they said.
The Indian economy is likely to grow 7.3% in FY24, IMF in its latest outlook noted that growth is likely to steady around 6.5% for the next two fiscal years.
In its 56th report titled 'Regulation of Cable Television in India', the committee, headed by Shiv Sena MP Prataprao Jadhav, also asked the ministry to apprise it about the timeline when the ministry would introduce the draft Bill in Parliament.
Technologies such as AI and digital public infrastructure have become the fundamental way of transforming government and governance and ensuring that state benefits reach last-mile beneficiaries, he said.
"What that means is leaving broad demos (demographics) behind and buying specific audiences," said Geoffrey Calabrese, Omnicom Media Group's chief investment officer.
Vaishnaw said most of the social media platforms are already moderating a lot of content and these sites are no longer a pure platform they were 30 years back.