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    Fox Sees Upfront Sales Boost From Sports, Tubi

    • 31.07.2024
    • Variety

    Madison Avenue’s continued interest in sports and streaming video has lent a boost to Fox Corp. during a period when it has focused more intently on exactly those two things.

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    Smaller cities are stealing the show in data centre expansion

    • 31.07.2024
    • Telecom.com\EconomicTimes

    India’s fast-expanding data centre industry is evolving beyond traditional hubs like Mumbai and Chennai, and expanding to emerging hotspots such as Kochi, Jaipur, Ahmedabad, Lucknow, Patna and Visakhapatnam as companies look to serve a growing but distributed user base across the country, executives from top companies said.

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    Does size matter? How screens impact programmatic media buying

    • 31.07.2024
    • exchange4media

    Large screen ads lead to better experience and recall, but smaller smartphone screens often result in higher conversion rates since they are easier to interact with, say experts.

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    IOC Sends Thousands of DMCA Notices to Deter ‘Olympics’ Piracy

    • 31.07.2024
    • TorrentFreak

    The International Olympic Committee is working around the clock to protect its broadcasting rights. Over the past week, IOC has sent thousands of DMCA takedown notices to Google.

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    Broadcast Bill: Now digital content creators write to govt over “opaque’ consultation

    • 31.07.2024
    • exchange4media

    The letter, addressed to I&B Minister Ashwini Vaishnaw, alleges that the consultation process excludes key public stakeholders, including digital media content creators and the general public.

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    Chrome DM, COTT release in-depth report on India’s CTV Market

    • 31.07.2024
    • Indian Broadcasting World

    Chrome DM, in collaboration with Chrome OTT (COTT), has unveiled their latest industry report titled India CTV Market Size & Share Analysis 2024.

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    Lionsgate Play partners with Ncell to enhance biz Sadhain ON experience

    • 31.07.2024
    • Indian Broadcasting World

    Ncell has partnered with Lionsgate Play, the premium streaming service from Lionsgate India and Starz, to enhance the Biz Sadhain ON offering.

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    Can generative AI become marketers’ secret weapon for regional language content?

    • 31.07.2024
    • BestMediaInfo

    Despite advancements in natural language processing (NLP), many regional languages still lack adequate data and computational resources.

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    Govt to release DPDP draft rules for public consultation in mid-August

    • 31.07.2024
    • BestMediaInfo

    Media reports stated that the rules will be straightforward and designed to avoid disruption while ensuring robust privacy protection.

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    TV Networks account for 30% of top 100 FAST channels: Amagi report

    • 31.07.2024
    • BestMediaInfo

    Amagi announced the release of its 12th Amagi Global FAST Report, which found that FAST delivers a significant impact to the business for TV Networks, and D2C streamers.

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