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    Social’s new prime time is TV: YouTube CTV time up 219% in India

    • 12.09.2025
    • BestMediaInfo

    Indians now spend an average of 20 hours per visitor each month on social platforms, which collectively reach 89.3% of the country’s total digital population, placing India among the most penetrated social markets globally, according to Comscore’s State of Social 2025 – India Edition

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    ‘Too much data, too little magic’: Why it is important to question blind faith in algorithms

    • 12.09.2025
    • BestMediaInfo

    Data can guide decisions, but it cannot replace context, creativity or long-term brand building

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    Paramount Skydance prepares takeover offer for Warner Bros Discovery

    • 12.09.2025
    • Exchange4media

    According to reports, the proposal is aimed at acquiring the entire company, though financial terms were not disclosed

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    Likes Vs Retweets: What A Court Verdict Says About Our Online Actions

    • 12.09.2025
    • Medianama

    A Patiala House Court judge fined NDTV journalist Gargi Rawat Rs. 10,000 yesterday, for liking an allegedly defamatory tweet. Judge Satyabrata Panda ruled that liking a defamatory tweet was akin to republishing it, therefore making one liable for the same offence.

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    Amazon Ads, Netflix team up for programmatic ad buying

    • 11.09.2025
    • Storyboard18

    The offering will be available in the United States, United Kingdom, France, Spain, Mexico, Canada, Japan, Brazil, Italy, Germany and Australia, providing availability for marketers using Amazon DSP in these countries.

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    IICT partners with Lakshya Digital to launch 3D Environment Art for Video Games program

    • 11.09.2025
    • Storyboard18

    The newly launched program, a collaboration between IICT and Lakshya Digital, offers specialisation in “3D Environment Art for Video Games”. This six-month, full-time program combines hands-on training, professional mentorship, and placement support to prepare aspiring game artists as per the global video games industry standards.

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    Reels drive 33% higher engagement, 2x brand recall: Meta study

    • 11.09.2025
    • Storyboard18

    Meta, the parent company of Instagram, Facebook, and WhatsApp said that 92% of users in India prefer Reels over other short-form video formats

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    YouTube rolls out multi-language audio feature bringing video dubbing to all creators

    • 11.09.2025
    • Storyboard18

    After a two-year pilot, YouTube’s AI-powered dubbing and localized thumbnails aim to expand creators’ audiences worldwide.

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    RIL forms ‘Reliance Intelligence’ to Build AI Infrastructure, Partners with Google & Meta

    • 11.09.2025
    • Medianama

    Reliance Industries Limited (RIL) has incorporated a new wholly-owned subsidiary, Reliance Intelligence Limited, as part of its plans to expand into Artificial Intelligence (AI) and deep technology. The company informed the stock exchanges that it received the certificate of incorporation from the Ministry of Corporate Affairs on September 9, 2025.

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    MIPCOM Cannes 2025 puts creators centre stage

    • 11.09.2025
    • Indian Television

    YouTube, TikTok and global studios flood the Croisette at TV’s biggest market

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