Indian filmmaker Kanu Behl is developing “Loving Anais,” a star-crossed romance set between India and France, as his follow-up to Cannes Directors’ Fortnight title “Agra,” which opens theatrically in India.
India’s WAVES Film Bazaar has joined forces with ProducerLAND to present this year’s NFDC (National Film Development Corporation) Producers’ Lab, a professional development initiative aimed at supporting mid-career producers throughout India.
Where large OTT players are still experimenting with vertical dramas, microdrama platforms argue that their AI-first models give them a competitive advantage in speed, cost, and creative flexibility.
“The cord-cutting narrative is, hence, highly exaggerated,” said Ormax, a media consulting firm, while shrugging off the popular belief that Over-the-top (OTT) and Internet Protocol Television (IPTV)-driven media consumption is overtaking traditional cable TV or D2H services.
Global audience soars as streaming ads reach new heights for brands
The story isn’t that global AI giants are being unusually kind to the Indian consumer. The story is that India is the cheapest and most powerful way to train, tune and future-proof business models
Hollywood’s ‘The Devil Wears Prada 2’ joins India’s nostalgia wave, where emotion meets strategy. From ‘Gadar 2’ to ‘Don 3’, marketers are cashing in on emotional continuity
India’s top tech bodies have asked the IT ministry to tighten definitions of “synthetic” and “deepfake” content, focus enforcement on harmful use, and align with global standards
Hits like F1: The Movie, Mission: Impossible- The Final Reckoning and even Saiyaara were primarily tilted towards
metros.
Between April and September 2025, the Advertising Standards Council of India (ASCI) investigated 6,841 complaints and scrutinised 6,117 advertisements for potential violations of its Code. Notably, 98% of these ads required modification, while 97% of all ad violations originated from digital media.