In a contrarian view, and to look at brighter side of things, analysts believe that re-uploading of their content helps creators amplify their reach, as platforms promote content from smaller creators.
According to PwC India’s report on the M&E sector, India is set to become the fourth-largest TV advertising market by 2026, the third-largest print market and the leader in OTT by 2028.
The winter update of MAGNA’s “Global Ad Forecast” published Monday, December 9 revealed that media owners’ ad revenues reached $933 billion in 2024, up +10%, in line with mid-year expectations.
Picture this: you're slouched on the couch, watching the season finale of your favorite show, but the room feels hollow. No one to laugh with, no one to argue about the plot twist. Feels a little dull, doesn’t it?
Sports isn’t just a pastime anymore - it’s a roaring phenomenon that fuels India’s collective heartbeat, more electrifying than a stadium under floodlights during a last-ball thriller.
The Cellular Operators Association of India (COAI) has written to the Central Government asking it to urge state governments to not impose internet shutdowns, according to a report by the Economic Times.
A recent statement by the Ministry of Electronics and Information Technology (MeitY) addressed a Rajya Sabha question regarding ‘Guidelines for Organisations working on AI’.
The laws concerning artificial intelligence (AI) in the Indian parlance are sufficient, while other countries grapple with multiple challenges in regulating AI, including deep fakes, a top government official Monday said.
Today the value addition taking place in India is about 15% to 20%, in certain areas of electronics manufacturing
In a historic decision the Competition Commission of India (CCI) fined Meta Platforms, Inc. (Meta) ₹213.14 crore for abusing its dominant position in the Indian market.