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    The landing page puzzle: Why a 10-second auto-play slot still shapes TV power & policy

    • 07.11.2025
    • Exchange4media

    MIB’s draft amendment proposing exclusion of landing page viewership from measurement could reshape not just how ratings are counted, but also how advertising money flows through the TV ecosystem

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    Centre invites feedback on revised draft for TV rating agencies’ policy guidelines

    • 07.11.2025
    • Indian Broadcasting World

    Centre invites feedback on revised draft for TV rating agencies’ policy guidelines

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    Netflix introduces Monthly Active Viewers metric as ads reach 190 million a month

    • 07.11.2025
    • BestMediaInfo

    Netflix expands programmatic and targeting via Netflix Ads Suite, and readies global format and measurement upgrades through 2026

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    MIB opens bookings for Rs 30,000 WaveX startup booths at IFFI Goa 2025

    • 07.11.2025
    • BestMediaInfo

    Each stall is available on a sharing basis and includes two delegate passes, lunch and high tea, evening networking opportunities

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    Hollywood box office trends in India: Superhero slump and rise of new genres

    • 06.11.2025
    • Mint

    At last count, Brad Pitt-starrer F1: The Movie had made over Rs. 102 crore in box office collections in India.

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    YouTube TV Subscribers Increasingly Irate Over Disney Blackout: 24% Say They Have Already Canceled or Plan to Soon

    • 06.11.2025
    • Variety

    YouTube rep says cancellation rate it has seen ‘does not align with the findings of this survey’

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    Meta’s misappropriation of PG-13 threatens a trusted system

    • 06.11.2025
    • The Washington Post

    Conflating social media content and movies is thoroughly misleading.

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    Explainer: What MeitY’s AI Governance Guidelines Say About Liability, Regulation & Responsible Innovation

    • 06.11.2025
    • Medianama

    Recently, the Ministry of Electronics and Information Technology (MeitY) published the final version of “AI Governance Guidelines,” which is aimed to provide a framework that “balances AI innovation with accountability, and progress with safety.”

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    Microdramas eye $5bn market with AI as protagonist

    • 06.11.2025
    • Exchange4media

    Bite-sized format, binge-worthy content, cost-friendly production place microdramas at an inflection point; players exploring brand partnerships and monetisation avenues, say industry watchers

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    WAVES Film Bazaar reveals diverse Global film slate for 2025 market

    • 06.11.2025
    • Indian Broadcasting World

    The highly anticipated selection for the WAVES Film Bazaar Co-Production Market (CPM) 2025 was officially unveiled this week, confirming Goa as the central meeting point for global independent cinema this November. Set to run from November 20 to 24, 2025, at the Marriott Resort, the 19th edition of the Bazaar will present a robust slate designed to foster international financing and collaboration.

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