Companies which will integrate creators and commerce platforms into the core of their marketing, sales, and pricing strategies will be best placed to capture India’s next wave of digital led growth.
As Big Tech pours billions into AI-ready data hubs from Hyderabad to Visakhapatnam, India’s pursuit of digital supremacy collides with water stress, power strain and calls for stricter policy guardrails, even as global peers reel from the same resource backlash.
After a wild few weeks, two Hollywood Reporter editors dissect the tech-entertainment deal of the century.
Saregama’s Rs. 325 crore investment in Bhansali Productions marks a significant shift in the Indian music industry, moving away from the traditional model of bidding for music rights on a film-by-film basis towards a strategic approach in which labels acquire ownership stakes in future music output, according to a Business Standard report.
With the 2025 Africa Cup of Nations (AFCON) set to kick off in Morocco on December 21, a "vast operation" against illegal IPTV services is reportedly in the works
The rapid adoption of connected TVs has emerged as a key catalyst for YouTube’s paid offerings in the country. Over the last five years, connected TV has been the platform’s fastest-growing screen in India.
JioStar’s arrival may turn micro-dramas into a winner-takes-most market, where scaled players and format-native specialists survive, and undifferentiated short-form platforms are pushed out.
Ministry is expected to send the final amendments to the Union Cabinet soon; changes will take effect immediately after approval and Gazette notification
The Indian government has said that various initiatives taken under the newly conceptualised WAVES movement, apart from other measures, has contributed to strengthening of the country’s animation, visual effects, gaming and comics or AVGC ecosystem
Notable figures such as Kevin Vaz, Gaurav Banerjee, Sanjog Gupta and several others took center stage, reinforcing the dynamism of India’s media ecosystem