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    Chtrbox, One Impression, Mad Influence among 8 chosen for govt’s social media outreach

    • 30.07.2025
    • Exchange4media

    The selection is part of the Centre’s intent to modernize citizen outreach and engage digital-savvy audiences through platforms like Instagram, YouTube and X

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    As TV Collapses, Digital Firebrands Are Suddenly In Demand

    • 30.07.2025
    • The Hollywood Reporter

    From Dave Portnoy to Pat McAfee to Brett Cooper, America’s most contrarian podcast voices are finding new reach all over legacy media.

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    Meta launches anti-scam campaign with a twist to drive digital safety awareness

    • 30.07.2025
    • Indian Television

    The campaign aims to bring scam awareness into public spaces.

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    Amazon Invests in ‘Netflix of AI’ Start-Up Fable, Which Launches Showrunner: A Tool for User-Directed TV Shows

    • 30.07.2025
    • Variety

    Edward Saatchi isn’t totally sure people will flock to Showrunner, the new AI-generated TV show service his company is launching publicly this week. But he has a vote of confidence from Amazon, which has invested in Fable, Saatchi’s San Francisco-based start-up.

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    YouTube to use AI to detect teenagers who lie about their age

    • 30.07.2025
    • Storyboard18

    YouTube said the revenue impact would be minor for most creators, and framed the AI rollout as part of its broader efforts to align with global safety standards.

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    43 OTT platforms blocked for ‘obscene’ content: Union Minister Ashwini Vaishnaw informs Parliament

    • 30.07.2025
    • Storyboard18

    On July 23, Ministry of I&B blocked well-known OTT platforms and websites including ULLU, ALTT, Big Shots, Desiflix and Mojflix, citing the broadcast of obscene, vulgar and pornographic content.

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    Jio, Airtel control over 80% of India’s broadband market: TRAI

    • 30.07.2025
    • Storyboard18

    Reliance Jio retains its leadership position in the broadband (wired + wireless) segment, followed by Bharti Airtel with 304.32 million and Vodafone Idea at 127.40 million.

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    MIB extends feedback deadline for TV Ratings System reforms to September 1

    • 30.07.2025
    • BestMediaInfo

    The ministry has proposed reforms to overhaul India’s decade-old TRP policy, aiming to boost competition and capture digital-era viewership

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    Audiences flock back to cinemas in July, but can the momentum last?

    • 30.07.2025
    • Exchange4media

    July 2025 turned out to be blockbuster month for Indian cinemas, with four major releases collectively grossing over Rs 500 crore at the domestic box office

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    How much will building a new ratings system cost?

    • 30.07.2025
    • Exchange4media

    Experts say the estimated cost of establishing a new ratings system may reach Rs 500 crore, but building industry-wise consensus will be the real hurdle

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