The Viswasam star has donated 50 lakhs for Indian Prime Minister Narendra Modi’s PM Cares fund, 50 lakhs for the Tamil Nadu Chief Minister's relief fund and has also given 25 lakhs for the welfare of the FEFSI employees.
According to the latest BARC data, GECs’ share of total viewership recorded a 45% drop as in week 12. Additionally, its total viewership stood at 39% as opposed to 52% in week 2.
According to the report, there will be a high impact on price of materials, equipment, bandwidth availability, cash flow and network availability due to the crisis created by Covid-19.
While the impact is high for the film production and exhibition segments, it is medium for television broadcasters, film distribution and print media, and low for the distribution platform operators.
Nayanthara donated Rs 20 lakhs to the daily wage earners of the South Indian film industry, whose livelihood got affected due to the Coronavirus lockdown.
On Monday, Bollywood's most prominent actors like Akshay Kumar, Kartik Aaryan, Tiger Shroff, Taapsee Pannu, Kiara Advani, joined hands and launched the hope anthem.
The film, titled Family, is aimed at spreading awareness about staying at home during the outbreak. It is entirely ‘made at home’ – all the actors shot their parts from within their own homes.The film features Amitabh Bachchan, Rajinikanth, Mohanlal, Mammootty, Chiranjeevi, Priyanka Chopra, Ranbir Kapoor, Alia Bhatt, Prosenjit Chatterjee, Shiva Rajkumar, Sonalee Kulkarni and Diljit Dosanjh.
In yet another gesture of help in the ongoing fight against the COVID-19 pandemic, Shah Rukh and Gauri Khan have offered their personal office to the Brihanmumbai Municipal Corporation (BMC) to help expand the quarantine facility for the afflicted. The four-storeyed building, located in Khar West suburb of Mumbai, would be equipped with essentials for quarantined children, women and the elderly.
Top media officials say the move will help the industry sustain itself at a time when advertisers aren’t spending, payments due from corporates are stuck, supply chains — like in the case of print newspapers — have been disrupted and traditional drivers of media consumption, sports and live entertainment, have all but ground to a halt.
From playing the reruns of popular shows to using video conferencing tools to create content, broadcasters are using different methods to keep the audience entertained during lockdown.