Knee-jerk descriptions of the proposed regulations have effectively swept under the carpet one of the most significant steps impacting creative freedoms in our country in the last decade.
Building on the consumer habit of watching streaming content together as a family, a couple of new firms have entered the game with vernacular content even as older video-on-demand services are fast lining up offerings.
The government of India has made a quantum leap in its digital metamorphosis, by partnering with private players to create connected solutions that enhance social, environmental, and economic values for its citizens.
The pandemic has definitely hit the cinema business but it has also given an opportunity for real estate expansion. Rentals, a big part of the balance sheet, which were sky high before covid, are down by at least 30-40% right now.
ViacomCBS is readying itself to write some bigger checks for content flowing to Paramount Plus and its other streaming properties.
For leading companies with global ambitions, the rewards of investing in this complex country are worth pursuing.
Replying to a question in Lok Sabha, I&B Minister Prakash Javadekar said the government has not endorsed any demand by the Indian Newspaper Society in this regard.
The bill will have amended clauses based on the recommendations/ observations contained in the Report of the Standing Committee on Information Technology
Javadekar was speaking at a Digital Media Conclave organized by a private TV Network in Mumbai.
Industry experts say this could be an opportunity for marketers and publishers to look for an alternative to the walled gardens.