The Executive Chairman & Founder of S4 Capital talks about Google’s decision to stop building ‘alternate identifiers’ to track individuals’ activities online.
The OTT giant has announced a TikTok and Instagram Reels-like small video clip feature called Fast Laughs for the Netflix app.
According to trade experts, Varun Dhawan’s Coolie No.1 and Akshay Kumar’s Laxmii would have made close to ₹80 crore and ₹100 crore respectively, had they released in cinemas.
Why is everything on the internet getting so expensive? Blame ad-supported search and social networking
In India, several socio-economic disparities along with other divisions, based on gender or race, affect equal access to and safe usage of digital platforms.
International content is likely to continue expanding its viewerbase on OTTs and TVs.
Experts feel paying 40-50% of distribution cost for reaching 15% of audience with least buying capacity makes no business sense as this escalated cost cannot be recovered from advertising.
Avneesh Khosla, CMO, Vi, talks about their association with Hungama Digital and the brand’s digital-first approach.
Rural data consumption has increased in comparison to urban India, but this figure is only for mobile data usage.
The court was hearing a plea filed by Aparna Purohit, an executive at Amazon Prime Video, challenging the Allahabad high court judgment that had denied her pre-arrest bail in the criminal cases against the show Tandav.