With a 111 million-strong fan base in just 27 days after its release, the low-cost survival drama has become Netflix's biggest original show launch ever, underpinning its efforts to ramp up investments in overseas content.
India still has a long headroom for growth in terms of video adoption when compared to China, USA, and Brazil.
TV customers are already paying higher subscription fees under NTO 1.0 due to the addition of the Network Capacity Fee.
Experts said that the price hike is an unintended consequence of the new tariff regulations for the TV broadcast sector – meant to reduce the consumers’ monthly cable or DTH (direct-to-home) bill.
Have you signed up for Netflix, Disney Plus or HBO Max just to watch one new show or movie — then canceled for a few months until the next must-see thing comes out?
Cashing in on the popularity of watching the IPL and other live sports events, these video pirates are cheating the sports media ecosystem out of more than $28 billion per year.
The conglomerate had acquired the mobile studio after it bought out AT&T's stake in GSN in 2019.
India’s pubcaster Prasar Bharati, which has been designated as the monitoring agency to see if all mandated TV channels were being carried on distribution platforms, has asked the distributors to provide it with compliance reports.
Consumers may eventually have to fork out more money for popular channels; experts think this could push some TV households to shift completely to the OTT side.
Avasthi talks about addressing the challenges around OTT measurement in India.