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    Free digital streaming of cricket World Cup shrinks TV viewership

    • 23.10.2023
    • By Javed Farooqui\EconomicTimes

    Media experts attribute the drop in TV viewership to free cricket streaming by Disney+ Hotstar, which is raking in record viewership. Disney+ Hotstar is streaming the ICC Men’s Cricket WC for free to mobile users. The event has returned to India after more than a decade.

    Read the complete story on\EconomicTimes