#e4mExclusive: Is ISEC stuck because broadcasters are worried about impact on TRPs?
11.07.2024
By Kanchan Srivastava
exchange4media
Since affluent audiences are shifting towards OTT, entertainment channels are concerned that they might lose ratings in the new system, say industry sources.
CII seeks responsible AI framework for India’s media and entertainment industry White paper calls for content labelling, consent for voice and likeness, copyright licensing and reskilling