Confusion, website glitches mar first day of new ad rules
19.06.2024
By Varuni Khosla , Gaurav Laghate
LiveMint
Advertisers had warned that a self-declaration mechanism introduced after the Patanjali Ayurved case to prevent misleading ads would smother them in paperwork and other complications.
CII seeks responsible AI framework for India’s media and entertainment industry White paper calls for content labelling, consent for voice and likeness, copyright licensing and reskilling
