Subscribe to get latest news delivered straight to your inbox


    Breaking borders: Non-diaspora audiences from Saudi to Indonesia are getting hooked to Indian video, audio content

    • 09.04.2026
    • By Lata Jha
    Mint

    Indian audio and video content is breaking out of traditional diaspora markets. Saudi Arabia, Egypt, the Philippines, and parts of Africa are now key export destinations, driven by cultural alignment, not just expats.

    Read more at Mint