IPTV service providers were asked to submit basic self-declarations without third-party help, with no intermediaries authorised and no charges applicable.

MeitY clarifies AI-neutral gaming rules, tightening scrutiny on monetised digital engagement while mandating bank-level verification of user transactions in online gaming platforms.

MeitY signals potential age-rating framework for online games as new rules define strict triggers for registration, determination, and enforcement under gaming regulation overhaul.

JioStar has rolled out its latest ‘Watch on HD’ campaign, positioning high-definition viewing as the default way to experience the TATA IPL on linear television. Anchored by a relatable brand film, the campaign highlights how audiences, especially younger viewers, are increasingly expecting HD as a baseline rather than

The IT Ministry yesterday mooted tighter disclosure norms for AI-generated content, proposing a mandatory, continuous, and clearly visible label for such synthetically generated information throughout the duration of the visual content.

Frodoh has partnered with Chaupal to introduce what they describe as an industry-first “first-screen” monetisation framework, aimed at unlocking new revenue streams for subscription-led streaming platforms without disrupting the viewing experience.

Draft MeitY amendments propose replacing 'prominent visibility' labels on AI content with continuous, clearly visible on-screen display throughout video duration

The combination of advertising, subscription and pay-per-view models is helping over the erstwhile dependence on subscriptions that didn’t really pay off in a price-sensitive market like India

Warner Chappell Music has launched direct operations in India, enabling local artists to access global collaborations and licensing. Jay Mehta will lead this initiative across South Asia that aims to enhance rights management and support Indian musicians on a global stage.