UK-based AI creative studio Wonder Studios has released the first episode in its four-part Black Mirror-style anthology Beyond The Loop, which it is billing as the first series of its kind to be created by an AI-native film studio.
Which platform delivers better outcomes when it comes to performance marketing— YouTube or Instagram? While both are dominant forces in the content-to-commerce journey, their strengths diverge dramatically across the funnel.
The Union Minister of State for Information & Broadcasting, Dr. L. Murugan, outlined the legal framework and recent enforcement measures aimed at regulating content and ensuring media accountability.
India is expected to add 3 million tech workers over the next five years, propelled by this AI wave.
While the municipality has played the role of service provider and stakeholder in various other sectors, this is the first time the BMC is formally engaging with the entertainment industry
A new report by WARC in partnership with TikTok shows younger users are turning to platforms like TikTok to search and discover, as habits shift beyond traditional search engines
DRM is crucial for protecting premium streaming content, with Microsoft's PlayReady a leading solution used by giants including Netflix, Amazon, and Disney+.
Efforts to introduce pirate site blocking to the United States continue with the introduction of the "Block BEARD" bill in the Senate.
The government, while admitting yesterday that eight marketing agencies have been empanelled after following due processes, stated in parliament that no money has been spent on social media influencers to market government programmes or ministries or ministers.
Disney Advertising has wrapped up its 2025-2026 upfront sales season on a high note, with strong growth in streaming and sports advertising driving consistent volume compared to last year.