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    FICCI FRAMES Fast Track 2022 | Role of Media & Entertainment in building the social fabric of the nation

    • 27.09.2022
    • By Creative First

    The process of nation-building has many different aspects. It simultaneously handles several parts. It is a collaborative and innovative process that considers the country’s geographical and historical views as well as the uniqueness and diversity of its cultural ethos. The role of the media is critical in this situation. The correct kind of consciousness and understanding among the public regarding the objectives and constraints of our planners can be effectively communicated through the media. It can also promote good governance by identifying flaws and barriers to change and resolving them with innovative ideas and in-depth analysis. Effective and democratic media play a crucial role in any culture of prevention and are crucial for societies striving to move towards peace and democracy. The Indian Media and Entertainment (M&E) industry is a sunrise sector for the economy and is making significant strides. Proving its resilience to the world, Indian M&E industry is on the cusp of a strong phase of growth.

    Shivnath Thukral, Public Director, WhatsApp Inc. India

    Sanjay Seth, MP, Member of Parliament
    Sumalatha Ambareesh, MP, Member Standing Committee on IT
    Priyanka Chaturvedi, MP
    Palash Vasni, Director of Series Gullak


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