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    #FICCIFrames2026 | Artificial Intelligence: Shaping the Future of Content Creation

    • 30.09.2026
    • By FICCI Frames

    AI is ushering in a new era of content creation, challenging established models of creativity, production and audience engagement. This session will examine how AI is transforming the creative process, unlocking new possibilities for storytelling and creating new opportunities across the Media & Entertainment ecosystem. The conversation will also explore the evolving role of creators, the balance between human imagination and machine intelligence, and what it will take to build a future where technology amplifies rather than replaces creativity.

    Moderator: Vivan Sharan, Partner, Koan Advisory Group

    Panellists:
    ● Bharath Ram, Chief Product Officer, JioStar
    ● Gaurav Jeet Singh, Director – Agencies & VC Partnerships, Meta
    ● Phil McKenzie, Co-Founder, Goldfinch, UK
    ● Sagar Gaonkar, Chief Technology Officer, Eloelo Group
    ● Kunj Sanghvi, Senior Vice President-Content, Kuku
    ● Naren Kachroo, Head GTM AI, Google Cloud India