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    Another BARC or a new ecosystem? MIB’s TAM, Chrome DM outreach raises bigger question

    • 26.08.2026
    • By Imran Fazal
    e4m

    MIB has approached TAM and Chrome DM seeking their support and capabilities for CTV measurement, according to people familiar with the development

    Read more at e4m

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    Trump Trade War With Canada Puts Film, TV Spending Rules in Crosshairs

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    Can bundling change the game for audio streaming platforms in India?

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    Bengaluru court shields Yash’s Toxic from false and defamatory content

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