Subscribe to get latest news delivered straight to your inbox


    JioStar says OTT can help bring demand generation back into focus

    • 19.03.2026
    • By BestMediaInfo Bureau
    BestMediaInfo

    At ad:tech 2026, JioStar’s Bhaskar Ramesh said digital’s rapid growth has skewed ad spends towards demand fulfilment, as the company pitched OTT as a stronger medium for brand building and measurable outcomes

    Read more at BestMediaInfo

    Latest News

    Latest News

    Cable operators move TDSAT against Prasar Bharati’s WAVES OTT onboarding of TV channels

    • 20.03.2026
    • Storyboard18
    read article

    Latest News

    Centre Plans To Expand Social Media Blocking Powers To Multiple Ministries: Report

    • 19.03.2026
    • Medianama
    read article

    Latest News

    AI anchors, translations and pay-per-view push: MIB lays out tech & revenue plans to Panel

    • 19.03.2026
    • Medianama
    read article