Subscribe to get latest news delivered straight to your inbox


    Why Hindi TV is failing to create iconic new characters

    • 09.07.2025
    • By Lata Jha
    Mint

    With most new characters falling flat, broadcasters are increasingly reliant on legacy stars from long-running shows to drive viewership. Media experts attribute this to outdated writing, overdone plots and a widening disconnect between on-screen narratives and today’s audiences.

    Read more at Mint