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    Cable bills set to soar as JioStar, Sony, Zee hike prices amid industry challenges

    • 08.01.2025
    • By Sonam Saini
    Brand Equity

    Major Indian broadcasters, including JioStar, Sony Pictures Networks India (SPNI), and Zee Entertainment Enterprises (ZEEL), have announced significant price increases, ranging from 10% to 18%, effective February 1, 2025.

    Read the complete story on Brand Equity