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    Cinema AdEx rose 8% in 2024, falls short of predictions

    • 03.01.2025
    • By Jagruti Verma
    exchange4media

    While FMCG, lifestyle, industrial goods, retail & consumer durables were top in-cinema advertising categories in 2024, experts say advertisers holding back due to inconsistency in big releases.

    Read the complete story on exchange4media

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